Cookie Policy
How True North Budgeting uses cookies on this website
Effective Date: December 11, 2025
Last Updated: July 6, 2026
This Cookie Policy explains what cookies are, how Cash Compass LLC ("we," "our," or "us") uses them on the True North Budgeting website, and what choices you have regarding their use.
1. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website operators. Cookies can be "persistent" (remaining on your device until deleted) or "session" (deleted when you close your browser).
2. Why We Use Cookies
Enhancing User Experience
Cookies retain your preferences, including language, region, and settings, for a smooth and personalized browsing experience.
Improving Website Performance
Aggregated usage data helps us monitor performance, identify technical issues, and optimize website functionality.
Analyzing Visitor Behavior
Analytics tools gather non-identifying, aggregated data on session duration, page views, and navigation paths to help us improve content and design.
Supporting Marketing Initiatives
Cookies and similar technologies may help measure advertising performance, attribute visits from ads or affiliate links, and remember site preferences while respecting the offline privacy model of the True North Budgeting app.
3. Cookie Types We Use
3.1 Strictly Necessary Cookies and Local Storage
We use limited browser storage that helps the website remember display preferences. This storage supports the website experience but does not contain financial data from the True North Budgeting app.
| Storage | Purpose | Duration |
|---|---|---|
| localStorage: theme | Remembers your light/dark mode preference | Until changed or cleared |
3.2 Analytics (Cookieless)
We use Plausible Analytics for website usage insights. Plausible is a privacy-focused, EU-based service that does not use cookies, does not collect personal data, and does not track users across websites. No analytics cookies are set by Plausible.
3.3 Marketing and Advertising Cookies
We use the Meta Pixel and the Google tag for Google Ads to measure the effectiveness of advertising campaigns, attribute visits and conversions, and improve future campaigns. These tools may set or read cookies and similar technologies on your device:
| Cookie | Purpose | Duration |
|---|---|---|
| _fbp | Identifies your browser for ad attribution and measurement | 90 days |
| _fbc | Records click information when you arrive via a Facebook ad | 90 days |
| _gcl_au | Helps Google Ads measure ad interactions and conversions | Up to 90 days |
| IDE / test_cookie | May be used by Google advertising services for ad delivery, measurement, and fraud prevention | Varies by browser and Google settings |
You can manage Google ad personalization through My Ad Center and opt out of Meta's tracking through your Facebook Ad Settings or by using your browser's cookie controls to block these cookies.
3.4 Functionality Storage
Functionality storage allows the website to remember choices you have made and provide a more consistent browsing experience. At this time, our first-party functionality storage is limited to the display preference listed above.
4. Managing Cookies
You have the right to decide whether to accept or reject cookies. You can manage your cookie preferences in the following ways:
Because we use cookieless analytics (Plausible), there are no analytics cookies to opt out of. Advertising measurement cookies from Meta and Google, as well as local storage our site uses (such as your theme preference), can be managed through your browser settings:
- Browser settings: Most web browsers allow you to control cookies and site data through their settings. You can set your browser to refuse cookies, delete existing cookies or site data, or alert you when a cookie is being set. Note that disabling cookies or local storage may affect website functionality such as theme preferences.
5. Third-Party Cookies
Our analytics provider (Plausible) does not set any cookies on your device. The Meta Pixel sets first-party cookies (_fbp and _fbc) and Google advertising services may set or read cookies such as _gcl_au to measure advertising effectiveness. These technologies are used for ad attribution, conversion measurement, campaign optimization, and fraud prevention.
6. Affiliate Cookies and Third-Party Tracking
True North Budgeting participates in affiliate marketing programs. When you click affiliate links on our website, you may be redirected to external websites where affiliates may set their own cookies or use other tracking technologies.
We do not collect or pass on personally identifying information through affiliate programs without your explicit permission. Once redirected, the external site's privacy policy applies.
| Cookie | Purpose | Duration |
|---|---|---|
| AffiliateCookie | Tracks affiliate link performance | Varies |
7. Other Tracking and External Services
Our website uses structured data (JSON-LD) to improve search visibility and content delivery networks (CDNs) for page load performance. These technologies do not set cookies on your device. Our analytics are provided by Plausible, a cookieless and privacy-focused service. For advertising measurement, the Meta Pixel and Google Ads tag are described in Section 3.3 above.
8. Legal Compliance
Our use of cookies complies with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) where applicable. We provide clear information about the cookies and similar technologies we use and the choices available through browser controls and advertising preference tools.
For more information about how we handle your personal data, please see our Privacy Policy .
9. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. When we make material changes, we will update the "Last Updated" date at the top of this page.
10. Cookie Management FAQ
What are cookies? - Cookies are small text files stored on your device when you visit a website. They help remember your preferences and understand how the site is used.
Why does True North Budgeting use cookies? - We use a small number of essential cookies to remember your preferences (such as light/dark mode), plus advertising measurement cookies from Meta and Google. Our analytics are completely cookieless.
What types of cookies does this site use?
- Local browser storage for display preferences
- Marketing cookies for advertising measurement (Meta Pixel and Google Ads)
- Affiliate cookies when you click affiliate links (set by external sites)
Does this site use analytics cookies? - No. We use Plausible Analytics, which is completely cookieless. No analytics cookies are set on your device. We do use Meta Pixel and Google Ads for advertising measurement, which may set marketing cookies (see Section 3.3).
How can I manage cookies? - You can manage cookies and site data through your browser settings. For advertising personalization, you can also use Google's My Ad Center and your Facebook Ad Settings.
Will blocking cookies affect my experience? - Yes, disabling cookies or local storage may impact website functionality and personalization features.
How do affiliate cookies work? - When you click an affiliate link, you are redirected to an external site where the third party may set cookies for tracking and personalization. The external site's privacy policy applies from that point.
Questions about cookies or privacy? - Contact us at privacy@truenorthbudgeting.com .
11. Contact
If you have questions about our use of cookies, please contact us: